Marketing product Specialist

Type de contrat : CDI

Localisation : Croix


Descriptif du poste

Your missions and Responsibilities

  • You develop an in-depth understanding of Exotec markets, clients, products and competitors to generate insights
  • You develop marketing strategies & plans to drive international brand recognition and convey consistent & impactful messages globally
  • You define customer segments and adapt marketing plans accordingly
  • You design & deliver material to allow commercial teams, integrators & Exotec Executive Committee to gain new clients in key geographies
  • You manage relations with analysts to provide them with the relevant customer feedback, material etc.
  • You work together with the Marketing Operation teams globally and in markets to secure impactful & consistent marketing campaigns
  • You set up KPIs to track the added value of our campaigns and adjust them in the future
  • You participate to the evolution and update of Exotec products roadmap according to the product owner

Profil recherché

  • You have a bachelor or master’s degree preferably in engineering, or business / marketing
  • You have an international experience in B2B Marketing within Industrial goods or Logistics companies, ideally working for a Warehouse Management System editor (Minimum 5 years) – working on marketing strategies
  • Ideally you have also had a sales experience in B2B industrial goods or logistics
  • You already have an understanding of foreign markets (US, Germany, England, Japan)
  • You’re a passionate expert in marketing management with “hands-on” experience
  • You are highly collaborative, have high Emotional Intelligence and solid leadership
  • You deliver excellent verbal and written communication skills in English and additionally speak fluently at least one of the following languages: French, German, Japanese
  • You are agile, productive and support minded
  • You are proactive in your approach and take initiative

Job located in Exotec HQ near Lille (France); partial remote work possible

You report into the Marketing Head (Executive Committee member)





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